About Us

Auction Link is proud to be Britain’s leading organisation to serve and support residential and commercial property owners’ considering selling at auction. Our useful guides provide information about the costs, timings and pros & cons of selling a property at auction in the UK.

We provide clear and practical information to help property owners make an informed decision when selling a house, flat or commercial premises.

Who We Help

Many of the enquiries we receive are from homeowners who have attempted to sell by private treaty sale (estate agent or selling direct to an investor) and have become frustrated with slow progress, or where the sale has fallen through.

And it’s often not the estate agents fault that sales fall through. If you have tried selling with an estate agent, you might be aware the law in England and Wales allows the buyer to reduce their offer at the last minute, or back out of the sale completely.

When home sellers learn that the rules of auction mean that sales cannot fall though, it often comes as a relief to know there is a quick and reliable alternative to selling though an estate agent.

The market for property sales has changed dramatically over the last decade. Vendors now have the choice of hundreds of new online, low-cost estate agents, as well increasingly competitive services from traditional high street estate agents. Property owners also have access to a growing number of property buying companies offering a quick and direct, but below market value sale.

There have been significant changes in the auction market too; there are a range of auction services to cater for all types of property.  However, except for some limited insight from daytime television programs there are many misconceptions about auction, the process remains a bit of a mystery, often considered too complex and daunting for the average property seller.

The truth is that auction is an extremely straightforward way to sell a property. And because of the efficient and transparent nature of public auctions, the sale prices achieved at public auction regularly far exceed asking prices suggested by estate agents. Proof is the fact that many profit-driven business such as asset managers working on behalf of banks and property investment firms rely on auction to sell their properties for the best price.

Is Auction Right For You?

You might be surprised to know that auction is a suitable method of sale for more than 80% of home seller enquiries we receive.

Property auctions have evolved to cater for the more “average” property seller. If you thought auction was only suitable for properties in poor condition, you’re in for some news! Virtually any type of property can be sold by auction.

Whilst the traditional “homes under the hammer” style auctions you see on TV are still thriving, there are newer methods of auction designed to suit the requirements of most home sellers.

Auction Link provides property sellers with information about auction, enabling them to make an informed decision when considering selling at auction.

Most of the enquiries we receive are from private individuals, but we’ve helped property owners across the board, including corporate institutions, property developers, executors involved in the sale of probate properties and charities.

Save Costs and Save Time

Auction Link offers a range of benefits to property owners considering selling their home at auction. Our customers save thousands of pounds on auction costs and benefit from expert guidance to help achieve a successful auction sale at the best possible price. And all for no extra cost.

🔲 Free auction appraisal   Tell us about your property and we’ll provide a free & no-obligation auction sale estimate.

🔲 Search the market   We talk to auctioneers on your behalf and provide you with a summary of the best options.

🔲 Save on auction costs   Benefit from the favourable terms and cost savings we’re able to negotiate with auctioneers.

🔲 Achieving more at auction   Preparation is key to a successful auction sale. We’ll show you how to get the most from auction.

🔲 Honest advice   Auction isn’t for everyone. If you’re property or circumstances aren’t suited, we’ll let you know.